SWOT’s OF FINAL IDEA
STRENGTHS:
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Clear structure
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Well described of your idea
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Clear knowledge of primary audience
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Good wider knowledge of topic
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Wide appeal
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Good unique purpose
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Detailed history
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Good research
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Visually appealing
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Interviews lined up
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Creative, visual idea
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Superb opportunities for visuals
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Great promotion strategies
WEAKNESSES:
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May not appeal to a wide audience
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Is graffiti already accepted as an art form?
OPPORTUNITIES:
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Graffiti in Tooting and Streatham is interesting
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Archive footage of headlines about street art/graffiti
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Footage of artists spray painting on a canvas
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Archive footage of street art
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Schools – is it taught as art?
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Galleries – is it exhibited as art?
THREATS:
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A lot of legal issues could come into play e.g. filming people tagging
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Will be difficult to contact street artists other than personal contacts
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Costing of going on BBC Three and YouTube
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Will police just have a standard statement on the issue
Write a summary of what you’ve taken from the feedback and how this has affected your idea (at least 350 words)
One of the strengths of my final idea include that I have my interviews lined up so I will make sure to use these people in my final interviews and not change who I will interview. These include the graffiti artist, which I will interview to gain insight on his view as someone that spray paints, and the police officer, that I will interview to gain an idea on the authorities’ view. One weakness was that graffiti might already be accepted as an art form. This means that I will make sure to show both sides, as my idea is to explore whether it is seen as art or vandalism. A threat of my documentary is that the policeman I interview may have a standard statement on the issue. However, to combat this, I will make sure that I ask more open questions on the issue to get a wider view. Another opportunity of my documentary is that I could look into getting archive footage of headlines about street art/graffiti. This made we want to look into gaining archive footage of graffiti in the media or archive footage of graffiti itself and use it in cutaways. However, I may not need to use this footage as there is a lot of cutaways that I have planned on taking in different areas around London, including Streatham and Shoreditch. This would also link to an opportunity suggested to me that I should film in Streatham as it has a range of interesting graffiti. Another strength of my idea is that it is visually appealing. This means that I’ll make sure to keep all of the cutaways that I planned to put in, as they are appealing to my audience. Another threat of my final idea is that legal issues could come up if I use footage of people tagging. However, to combat this I will make sure that I keep their identity safe by blurring their faces so that they cannot be prosecuted. I have also planned to film the graffiti artist in the school so that they are not vandalizing any public property. I have also combated this issue as well by getting them to spray pain on a piece of paper stuck to the wall so that they do not spray paint on school property. Furthermore, I will make sure that the artist does not spray their tag and instead uses the paint to draw outlines; this is so that they cannot be prosecuted for their tag.